Happy Rush Hashanah

Always at the forefront of truly bizarre promotional ideas, VH1Classic is celebrating the start of Jewish holidayRosh Hashanah, which begins at sundown today, with a 24 hour fest of Rush programming, called Rush Hashanah.

From RushIsABand: Beginning tonight at sunset and running for the next 24 hours VH1 Classic will play Rush concert videos, music videos and interviews. Here's the complete schedule:

Monday 9/29
-7-10pm: VH1 Classic in Concert- Rush, Rush in Rio
-10-10:30pm: Hangin' With Rush
-10:30pm-1:30am: VH1 Classic in Concert- Rush, R30
-1:30-2:30am: Rush Videos
-2:30-3am: Hangin' With Rush
-3-6am: VH1 Classic in Concert- Rush, Rush in Rio

Tuesday 9/30
-6-7am: Rush Videos
-7-10am: VH1 Classic in Concert- Rush, R30
-10-11am: Rush Videos
-11-11:30am: Hangin' With Rush
-11:30-2:30pm: VH1 Classic in Concert- Rush, Rush in Rio
-2:30-3:30pm: Rush Videos
-3:30-4pm: Hangin' With Rush
-4-7pm: VH1 Classic in Concert- Rush, R30

And here is the promo the channel has been running. Happy Rush Hashanah!